(NOTE: This sample press release may be used for an outreach event related to National Massage Therapy Awareness Week® or revised for any member outreach event. Simply cut and paste or download, print out and write your own version. Just type in your information as indicated, and print on your letterhead.)
For Immediate Release
Contact: (Your full name)
Local Massage Therapist Shows Massage Benefits Your Health
Observes National Massage Therapy Awareness Week
(Your city, state) – (Your name and where you are from) will conduct a day-long, free massage demonstration event at the (insert name of location and date), in observance of National Massage Therapy Awareness Week®, a national program sponsored by the American Massage Therapy Association® (AMTA®).
(Name) will conduct the free 5-minute massages and explain the benefits of therapeutic massage for people of all ages. Research has shown that therapeutic massage has a variety of health benefits and can be of value for everyone from newborns to the elderly.
"Through this event and National Massage Therapy Awareness Week, AMTA members hope to better educate people about the benefits of massage for them throughout their lives," said (insert your name).
"My massage practice focuses primarily on chair massage in corporate offices," said (your name). "That means I massage everyone from young adults to older workers. But, regardless of your age, massage can enhance your health, help relieve stress or help you recover from injuries. Massage has been shown to be very helpful for infants suffering from colic."
(Insert details about the location and time for the event.)
AMTA is a non-profit professional association of more than 55,000 massage therapists. All AMTA professional members have demonstrated a certain level of skill and knowledge through education and testing.
(Here you might want to insert information about your practice and/or the following information: AMTA's Find A Massage Therapist® national locator service [toll-free at 888-843-2682] is a free service to help consumers find qualified professional massage therapists in their area. More information about the service and massage therapy also is available through AMTA’s web site at www.findamassagetherapist.org.)
For more information about the event or to schedule an appointment, please contact:
(Your name, name of your practice, street address, city, state, zip, and telephone number).