Where Do You Work? AMTA Volunteer Kristie Williams


“I have always had a deep desire to help others. I have a heart that aches for people in pain,” says Kristie Williams, owner of Alabama Therapeutic Massage, LLC, when describing why she pursued a career in massage therapy. Read Kristie's story below.

What types of education have aided in your success?

attended the Birmingham School of Massage, where I received my certification in Neuromuscular Therapy and I have since taken several CE classes. Orthopedic massage, 3D manual therapy and neuromuscular therapy are my passions.

What do you enjoy most about your current work environment? What are the challenges?

I opened Alabama Therapeutic Massage, LLC in 2011. I have three full time therapists and myself. The biggest challenge we face is relaxing during downtime. We stay really booked most days, when times are slow, we find it hard to just breathe and take it easy. The work environment is very positive and caring. The staff at the clinic work together really well and care just as much about the clients as I do...and that is hard to find. 

How has being an AMTA member impacted your career?

AMTA-AL Chapter has really made a difference in my life! I am on the board as the secretary and I am the newsletter chair. This organization astounds me with its continuing research for our industry. With the "insurance-driven" society, it’s nice to know that I am part of an organization that is backing me 100 percent in its support of alternative health care for Americans. 

Why is it important to you to participate in National Massage Therapy Awareness Week?

There are millions of people who do not know what massage can do for them. They think of it only as relaxing and are not aware of the medical benefits. We use this time at my clinic to spread the word about Neuromuscular Therapy. This year, we conducted chair massage at five different local businesses, I wrote an article for the local Cullman Sense paper discussing benefits of NMT, and we also gave away several massage gift certificates!

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"As a professional member of AMTA, I have found comfort in knowing that all the effort I put into obtaining my massage certification is recognized and protected. AMTA standards validate the profession."

Kim K., AMTA member since 2003

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