| For Immediate Release |
Media Contact: |
| September 3, 2009 |
Michelle Zenz |
|
877-905-2700 x125 |
Evanston, IL – The American Massage Therapy Association
(AMTA), the nation’s top massage therapy non-profit
association dedicated to advancing the art, science and
practice of massage therapy, announces the re-launch of
its popular online Massage Information Center (MIC).
AMTA’s improved MIC features a new layout and design,
streamlined navigation and updated content and
resources.
The MIC
is an online repository for research, articles and
professional development resources related to massage
therapy. It includes information on modalities,
business/practice development tools and the latest
research. Massage therapists and consumers alike turn
to the MIC for information related to the profession.
“As the
profession continues to evolve and grow, this is the
perfect time to re-launch the MIC with updated
technology and content that will support our members’
professional development as well as inform consumers of
the benefits of massage,” says AMTA president Judy
Stahl. “AMTA’s Massage Information Center is an
incredible online resource, and we’re pleased that
practitioners, students, educators and consumers
continue to turn to AMTA as the leader in massage
therapy education and research. The MIC is just one
tool supporting our work.”
The MIC
re-launch, along with AMTA’s recent social media
program, reflects the association’s aggressive outreach
through electronic communications. AMTA is using the
latest forms of technology to bring information about
massage therapy to consumers and professional
development knowledge to its professional, student and
school members.
Take a
look at AMTA’s new Massage Information Center by
visiting www.amtamassage.org/infocenter.
The
American Massage Therapy Association is the largest
nonprofit, professional association for massage
therapists with 58,000 massage therapist members. The
association is directed by volunteer leadership and
fosters ongoing, direct member-involvement through its
51 chapters. AMTA works to advance the profession
through ethics and standards, the promotion of fair and
consistent licensing of massage therapists in all
states, and public education on the benefits of massage.
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