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This year marks AMTA's 15th annual National Massage Therapy Awareness Week® (NMTAW), October 23-29, 2011! All AMTA members are encouraged to share the benefits of massage with their community.

In honor of AMTA's 15th annual NMTAW, here are 15 ways to celebrate massage therapy:

  1. Display the NMTAW poster in public places;
  2. Give chair massages to your area's fire department, post office or police force;
  3. Run special promotions for your clients during the week of NMTAW;
  4. Contact local news rooms (print, radio, TV) and offer chair massages to reporters and on-air personalities;
  5. Tell a friend about AMTA's Find a Massage Therapist® locator service;
  6. Host an education session on the benefits of massage for a local business or organization;
  7. Give a portion of your massage income that week to a charity (see page 5 of the Planning, Coordination and Publicity Guide);
  8. Obtain a mayoral or gubernatorial declaration in honor of NMTAW (see page 35 of the Planning, Coordination and Publicity Guide);
  9. Participate in an AMTA Volunteer Connections event;
  10. Encourage clients to sign up for AMTA’s e-touch consumer newsletter;
  11. Update your social media status in honor of NMTAW;
  12. Host an open house at your massage therapy practice;
  13. Invite other health care professionals to a NMTAW activity (see page 7 of the Planning, Coordination and Publicity Guide for a sample letter);
  14. Visit a retirement home and share how massage can benefit senior citizens, especially those with arthritis or other ailments;
  15. In areas with massage therapy legislative opportunities, offer chair massage to public officials and employees.

>> Start planning your activity now with AMTA's NMTAW resources!
>> Report your NMTAW activity and send pictures for consideration in AMTA publications.

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Jane Therapist

"I love AMTA because it has inspired massage to be more than a job or career. It has become such a passionate part of my life."

—Leslie G., member since 2003

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